[[Start here]] → [[maintain your discipline|discipline]] → [[when to sell]] → trailing stops
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The basis of all momentum and trend following profits is to **run winners and cut losses**. You can buy more losers than winners, but still show profits, if the profits on your winners are significantly larger than your losses. How can you run your winners, but still have sell discipline to protect the profits?
One approach for discretionary traders, when [[strong shares break out of bases on high volume]], is to raise your sell stops as the price moves upwards on its trend. This approach is recommended by Stan Weinstein[^1] and essentially a manually set trailing stop loss.
Here's how it works.
- After the initial breakout, there is typically a pullback towards the 30 week moving average line.
- Once that pullback is over, and the stock sets new high, raise the sell stop beneath the previous pullback under the 30 Week MA line.
- Repeat the process again and again on the different bases on the way up, as long as the 30 Week MA continues its uptrend.
- As soon as the 30 Week MA flattens, Weinstein recommends changing the approach. Now set your stops beneath the support lines under the share price charts.
While this sounds like a lot of work, this process will only need to be done a few times over the course of a year or two of uptrend in a strong name.
![[weinstein-sell-stops.png]]

[^1]: [[Weinstein - Secrets for Profiting in Bull and Bear Markets]]